Posts Tagged ‘stats’

Whee! New numbers on social network usage!

Wednesday, February 11th, 2009
(Credit: Compete.com)

The blogosphere simply loves to slurp up social-networking traffic stats, and on Monday we got a nice tasty serving of them with some new numbers from Compete.com for the month of January. The results? Facebook is in the lead, with about 68 million unique visitors, well ahead of MySpace’s 58 million. (The two are pegged at 1.1 billion and 810 million page views, respectively.)

This may be the first survey we’ve seen that puts Facebook ahead of the News Corp.-owned MySpace in U.S. traffic. It also puts Twitter as the third-biggest social-media site in the country by total page views, with only about six million unique visitors but a whopping 54 million views.

Compete’s numbers are interesting, because they often are pretty different from other analytics firms’. Here are some clarifications, explained to CNET News in an e-mail sent by Compete’s Andy Kazeniac: These are numbers stemming entirely from Web browser data in the U.S. That means that you won’t be pulling in any international numbers, where most of Facebook’s users are now, or data from widgets or third-party applications, which are how many avid Twitter users access the service. That means that it’s likely that Twitter’s reach is bigger than the numbers indicate.

What’s also intriguing is that there are a few social-media sites, like Flixster and LiveJournal, with relatively low unique visitor counts but proportionally very high page view counts, indicating that they probably have smallish bases of very loyal users.

Also pulling in notable numbers are LinkedIn, with about 11 million unique users, Classmates.com, with about 17 million, and Reunion.com, with slightly under 14 million. On the other end? AOL’s Bebo, an $850 million purchase, which Compete.com clocks in as having just shy of three million unique visitors. True, its biggest user bases are in the U.K. and Ireland, but that’s not good considering the price tag.

Still, statistics are like tequila shots. Always take ‘em with a few grains of salt and a slice of lime, and be warned that they may give you headaches.

Whee! New numbers on social network usage | Webware – CNET.

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  • May 22
    “What is it that makes a person great, admired by creation, well pleasing in the eyes of God? What is it that makes a person strong, stronger than the whole world; what is it that makes him weak, weaker than a child? What is it that makes a person unwavering, more unwavering than a rock; […]
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    “The realm of faith is thus not a class for numskulls in the sphere of the intellectual, or an asylum for the feeble-minded. Faith constitutes a sphere all by itself, and every misunderstanding of Christianity may at once be recognized by its transforming it into a doctrine, transferring it to the sphere of the intellectual. […]
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    “I know all this, I know too that the highest conceivable enjoyment lies in being loved; to be loved is higher than anything else in the world. To poetize oneself into a young girl is art, to poetize oneself out of her is a masterpiece. Still, the latter depends essentially upon the first.” ——————————————————————– ~Source: […]
  • May 18
    “Nowadays one becomes an author not through one’s originality but by reading. One becomes a human being by aping others. That one is human is known not from one’s own case but by inference: one is like the others, therefore one is human. God knows whether any of us are! And in our age, when […]
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    “In the case of children, the ruinous character of boredom is universally acknowledged. Children are always well-behaved as long as they are enjoying themselves. This is true in the strictest sense; for if they sometimes become unruly in their play, it is because they are already beginning to be bored — boredom is already approaching, […]
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    “The existing individual becomes concrete in his experience, and in going on he still has his experience with him, and hence may at any moment lose it; he has it with him not as something one has in a pocket, but his having it constitutes a definite something by which he is himself specifically determined, […]
  • May 15
    “The loving man, he in whom there is love, hides the multitude of sins, sees not his neighbor’s fault, or, if he sees, hides it from himself and from others; love makes him blind in a sense far more beautiful than this can be said of a lover, blind to his neighbor’s sins. On the […]
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